On 20th March 2020, Adam Posner posted a call to action on LinkedIn asking loyalty and business professionals worldwide to collaborate and contribute ‘119 customer loyalty ideas to beat COVID-19′.
By the 7th of April 2020, the target of 119 ideas was achieved and an eBook was compiled featuring expert insights from 63 loyalty experts around the world.
In this episode of “Let’s Talk Loyalty” I interview Adam for his favourite customer loyalty ideas and share my own. A super useful eBook at this unusual time of challenge yet with some emerging opportunities to evolve.
Listen to last week’s episode: #33: Loyalty Insights From Epsilon
If you are reading this and you serve a market that you feel like we are not covering adequately, then please reach out to submissions@thewisemarketer.com. We welcome ambassadors from the professional loyalty marketing and customer loyalty industry that are willing to participate. We can give your “local insights” a “global platform”. Thanks for reading.
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May 08, 2020 at 02:30AM
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Let's Talk Loyalty: 119 Customer Loyalty Ideas to Beat COVID-19 - TheWiseMarketer.com
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